Services

Group 5 works with clients on individual projects, targeted campaigns or as their full-time agency partner. We customize our services to address clients’ specific needs.

Branding

Whether starting from scratch or repositioning, proper branding is critical. More than just the aesthetic representation of your company name, meaningful branding establishes how your corporate culture will be conveyed through every customer interaction. Group 5 shapes brands by developing:

  • Mission / Vision Statements
  • Guiding Principles
  • Employee and Customer Surveys
  • Elevator Speeches
  • Logo Designs
  • Taglines and Key Messaging
  • Aesthetics Guides
  • Launch Guidelines

Interactive

Regardless of industry, a company’s online presence is increasingly vital to long-term success. 70% of consumers go online first when looking for a local business and those who interact with a company via social media are 67% more likely to make a purchase. Group 5 helps clients engage customers with:

  • Web Design and Development
  • Social Media Strategies
  • Search Engine Optimization
  • Search Engine Marketing
  • Online Advertising
  • Analytics
  • Content Management Systems
  • Smart Phone Implementations

Advertising

Americans are exposed to 3000 advertising messages per day. Being heard through all that noise requires impactful messaging that connects with and inspires your audience. Just as important is identifying and optimizing the media through which it’s delivered. Group 5 develops campaigns that matter through:

  • Market Research
  • Goals / Budget Analysis
  • Concept Development
  • Copywriting
  • Graphic Design
  • TV and Radio Production
  • Media Evaluation / Placement
  • Results Tracking

Experiential

Audiences today expect more access to the products and brands they love, and there’s no replacement for hands-on interaction. Creative implementations produce fun and memorable ways to entice new customers and build loyalty among advocates. Group 5 develops unique opportunities including:

  • Street Teams
  • Product Demonstrations
  • Brand Ambassadors
  • Guerilla Tactics
  • Media Events
  • Product Placement
  • Pop-up and Photo Booths
  • Performance Art