News & Insights
At Group Five + Associates, we regularly post new insights to help colleagues and clients better understand consumer motivation. If you have a question that might inspire our next post, please email us through the contact page.
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Group Five Picks Up Award for RTS Website
Group Five was honored at the Florida Public Relations Association (FPRA) of Gainesville Image Awards, receiving an Award of Distinction for the redesign of the Regional Transit System website.
The competition, conducted annually by FPRA, recognizes outstanding public relations programs. Judges evaluate not only the feel and function of entries, but also related research/situation analysis, measurable objectives, implementation, evaluation and budget.
Group Five’s redesign transformed the website from cluttered and ineffective to vibrant and intuitive. Following the re-launch, monthly user activity increased 42%.
See the site at www.Go-RTS.com.
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